Vermont Public Radio wins six regional Edward R Murrow awards

first_imgVermont Public Radio has been honored with six regional Edward R. Murrow Awards from the Radio Television Digital News Association. VPR received awards for breaking news coverage, feature reporting, investigative reporting, series, sports coverage, and for the website.The winning coverage includes:Coverage of Captain Richard Phillips, who was taken captive by pirates off the Somali coast, including an interview with Phillips on Vermont Edition (Breaking News).Lynne McCrea’s continuing coverage of a homeless family in Chittenden County and their struggle to put down roots (Feature Reporting).Nina Keck’s coverage of the Vermont National Guard members who said they were denied promotions and permanent positions at the Southern State Correctional Facility in Springfield (Investigative Reporting).Comprehensive coverage of the 400th anniversary of Samuel de Champlain’s exploration of Lake Champlain, including stories from Champlain’s diary, and a live broadcast from the Burlington waterfront (Series).Steve Zind’s report on UVM’s women’s basketball and their fall to UConn in the first round of the NCAA basketball tournament (Sports)’s news page, H1N1 flu page, States of Marriage documentary page, Hitting Home economic series page, and the Champlain 400 pages (Website).“VPR is honored to receive these awards,” said Vice President for News and Programming John Van Hoesen. “They reflect VPR’s commitment to broad and in-depth regional news coverage by our entire staff.”In all, 13 awards were made in the small market radio category for the region, which includes all of the New England states. Vermont Public Radio will be honored at a ceremony this spring.Vermont Public Radio President Robin Turnau said: “Our listeners have told us time and again that they appreciate and value VPR’s in-depth news coverage. We have our listeners and supporters to thank for allowing us to provide this service to the public.”The RTDNA has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. Murrow Award recipients demonstrate the spirit of excellence that Edward R. Murrow made a standard for the broadcast news profession.Audio and text for VPR’s award-winning coverage are at VPRListener-supported Vermont Public Radio has served the people of Vermont and the surrounding region since 1977. As Vermont’s only statewide public radio network, VPR is a trusted and independent source for news, music, conversation, NPR programming, and much more. The stations of VPR serve more than 170,000 listeners each week. For more information about VPR and VPR Classical, coverage maps, schedules, and streaming audio, visit is external).Source: VPR. 4.8.2010XXXlast_img read more

Service Members from Around the World Joined the International Jungle Operations Course

first_imgBy Andréa Barretto/Diálogo January 27, 2019 The Amazon forest is a peculiar environment, which stands out from most military operational settings. As such, the Brazilian Army (EB, in Portuguese) has an educational and training unit dedicated to preparing its professionals to work in this region: the Jungle Warfare Training Center (CIGS, in Portuguese), headquartered in Manaus, the capital of Amazonas. Since 2016, CIGS offers its courses to foreigners who show increasing interest. “The most developed countries send troops to train on different types of terrain. They seek to keep their service members trained to work in various scenarios, with different characteristics,” said EB Lieutenant Colonel Alexandre Amorim de Andrade, head of CIGS’s education division. For instance, other countries’ armed forces conduct some courses in Alaska and the deserts of Africa. “The CIGS course is renowned worldwide. This training exercise teaches us to live and fight in the jungle, with a high level of physical and technical difficulty,” said Paraguayan Army Second Lieutenant Miguel Herminio Tosatto Acosta, platoon commander of the special troops, in reference to what led him to take the course. The service member was among the students who attended the last edition of the International Jungle Operations Course (CIOS, in Portuguese), conducted October 11-November 30, 2018. A total of 34 foreign service members signed up to attend CIOS 2018. Only 28 candidates from 14 countries, including Argentina, Bolivia, Guatemala, Mexico, Paraguay, and Uruguay were able to demonstrate the required physical aptitude. The rigorous requirements, in terms of candidates’ techniques and physical abilities, are tied to the concern for the service member’s individual safety and that of the group. Information on how to prepare before applying for the course is available on CIOS’s website. Some material is available eight months prior, including nutritional instructions, physical training plans, and videos demonstrating techniques used during CIOS. Applicants take a test in their country proctored by Brazilian military attachés or their own military organization. If they meet the preliminary requirements, they are invited to participate in CIOS’s deployment week. Over the course of three or four days, they undergo more tests, now inside CIGS’s facilities, an area of about 1,200 square kilometers within the Amazon forest. Should applicants pass this phase, they are admitted to the course. From theory to practice Before the three phases of the course kick off—life in the jungle, special techniques, and operations—future jungle warriors go through doctrinal interaction. This is an opportunity for them to learn about doctrines from the other participating nations’ armed forces. “We present the students some military problems for which they have to propose solutions according to their countries’ doctrine,” said Lt. Col. Amorim, who also coordinates the course. The Brazilian doctrine is explained when students operate in the jungle. For 2nd Lt. Tosatto Acosta, the cultural differences initially presented a challenge. “However, when the course started, the differences disappeared, and we became a single body, seeking to complete the mission.” Participants rest for one day before beginning the jungle phase. The objective of the first phase is to show students the characteristics of the operational environment in the Amazon. In one week, they learn how to find food and water, start a fire, build a shelter, avoid and treat tropical diseases, and find their bearings in the forest. Then comes the special techniques phase, the most challenging, according to 2nd Lt. Tosatto Acosta. “Exercises were one after the other, with few resting periods. This phase requires intense focus and physical endurance.” During this phase students learn and practice specific techniques and tactics for jungle combat, such as moving across longer distances in the forest—between 10 to 15 km—swimming in rivers, and using vessels and helicopters. Shooting modules installed in the jungle were a new aspect to CIOS 2018. The idea was to expose students to the difficulties of operating a weapon and shooting in an environment with scores of obstacles. Brotherhood The special techniques phase lasted 12 days. The remaining 15 days of the course were dedicated to the operations phase. During this phase, students are to apply what they learned and practiced during the course. “In this phase they can combine the different doctrines to plan and execute the missions. This combination is enriching and interesting,” said Lt. Col. Amorim. The number of nocturnal activities increased in the last edition, which in turn improved the operations phase. Until the 70s it was believed that service members should not travel in the jungle at night, Lt. Col. Amorim said. “With technological improvements and new techniques, tactics, and procedures we can successfully execute these operations. This is significant because it allows for greater secrecy to catch the enemy off-guard.” The 28 students who succeeded in the three phases participated in the 133rd Jungle Warrior Machete Granting Ceremony, on November 30, 2018. At the event, CIGS officers presented each of the new warriors with a machete, a jungle tool for survival and combat that for those service members, symbolizes knowledge, success, and brotherhood.last_img read more

9 Best Cashmere Gifts for Yourself and Your Loved Ones on Amazon

first_img See it!Get the Fishers Finery Women’s 100% Pure Cashmere Gloves for $38, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.This Three-Piece Gift SetEURKEA Women’s 100% Pure Cashmere Scarf, Gloves, Beanie Hat Gift Box SetEURKEA Women’s 100% Pure Cashmere Scarf, Gloves, Beanie Hat Gift Box Set Amazon- Advertisement – Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services.Cashmere gifts have been a holiday season staple for decades — and with good reason. It’s one of the most sophisticated knits on the market, and any accessory or sweater you’re looking to purchase will be instantly upgraded if it’s made from luxurious cashmere.- Advertisement – Of course, cashmere is notoriously pricey — emphasis on the “cash.” However, if you know where to look, you can score some seriously sweet deals. In fact, we’ve rounded up nine fabulous finds for your convenience — all from Amazon, and all under $200. Happy holidays!These Cable Knit GlovesFishers Finery Women's 100% Pure Cashmere GlovesFishers Finery Women’s 100% Pure Cashmere Gloves AmazonThe coziness of these cable knit cashmere gloves is unparalleled. This is definitely a must-buy for yourself!- Advertisement – – Advertisement – This set includes a hat, scarf and gloves all neatly wrapped in a bow-tied box. No department store trip necessary! See it!Get the EURKEA Women’s 100% Pure Cashmere Scarf, Gloves, Beanie Hat Gift Box Set for prices starting at $81, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.These Ultra Warm SocksGraham Cashmere Women's Scottish Cashmere Rib SocksGraham Cashmere Women’s Scottish Cashmere Rib Socks AmazonThese socks aren’t too thick, but the cashmere material will keep your feet warm in even the coldest of temperatures. See it!Get the Graham Cashmere Women’s Scottish Cashmere Rib Socks for $49, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.This Elegant Shawl WrapCashmere & Class Large Soft Cozy Cashmere Pashmina Woven ScarfCashmere & Class Large Soft Cozy Cashmere Pashmina Woven Scarf AmazonNeed to class up a simple look in record time? A cashmere pashmina has you covered — literally. See it!Get the Cashmere & Class Large Soft Cozy Cashmere Pashmina Woven Scarf for $44, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.This Cozy Boyfriend SweaterCashmere Boutique: Women's 100% Pure Cashmere V-Neck Boyfriend SweaterCashmere Boutique: Women’s 100% Pure Cashmere V-Neck Boyfriend Sweater AmazonBoyfriend sweaters are already great, but they’re even better when made from cashmere! See it!Get the Cashmere Boutique: Women’s 100% Pure Cashmere V-Neck Boyfriend Sweater for $119, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.This Simple Men’s Sweater Cashmeren Men's Basic Crewneck Sweater 100% Pure CashmereCashmeren Men’s Basic Crewneck Sweater 100% Pure Cashmere AmazonIf you’re shopping for the guy in your life, keeping it classic is always best — and a cashmere crewneck is exactly that. See it!Get the Cashmeren Men’s Basic Crewneck Sweater 100% Pure Cashmere for prices starting at $96, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.This Basic V-Neck SweaterJENNIE LIU Women's 100% Pure Cashmere Long Sleeve PulloverJENNIE LIU Women’s 100% Pure Cashmere Long Sleeve Pullover AmazonMinimalist style doesn’t look boring when it’s as elevated as this cashmere sweater. See it!Get the JENNIE LIU Women’s 100% Pure Cashmere Long Sleeve Pullover for prices starting at $84, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.This Slouchy BeanieKIKONIO CHEN Women's 100% Cashmere Beanie HatKIKONIO CHEN Women’s 100% Cashmere Beanie Hat AmazonBad hair days are easily solved with an adorable beanie like this affordable option. See it!Get the KIKONIO CHEN Women’s 100% Cashmere Beanie Hat for $33, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.This Flowy Wrap PonchoCLAUDIA NICHOLE by Alashan 100% Cashmere Dress Topper PonchoCLAUDIA NICHOLE by Alashan 100% Cashmere Dress Topper Poncho AmazonHeading out for a holiday gathering? Throw this over your dress before braving the cold! See it!Get the CLAUDIA NICHOLE by Alashan 100% Cashmere Dress Topper Poncho for $125, available at Amazon! Please note, prices are accurate at the date of publication, November 11, 2020, but are subject to change.Check out more of our picks and deals here!This post is brought to you by Us Weekly’s Shop With Us team. The Shop With Us team aims to highlight products and services our readers might find interesting and useful, such as face masks, self tanners, Lululemon-style leggings and all the best gifts for everyone in your life. Product and service selection, however, is in no way intended to constitute an endorsement by either Us Weekly or of any celebrity mentioned in the post.The Shop With Us team may receive products free of charge from manufacturers to test. In addition, Us Weekly receives compensation from the manufacturer of the products we write about when you click on a link and then purchase the product featured in an article. This does not drive our decision as to whether or not a product or service is featured or recommended. Shop With Us operates independently from advertising sales team. We welcome your feedback at [email protected] Happy shopping!last_img read more

Bukalapak gains 3 million new merchants, mostly in smaller cities

first_imgBukalapak has seen 3 million new merchants join its e-commerce platform in the first seven months of the year, with the strongest growth rate recorded in rural areas and smaller cities.Bukalapak president Teddy Oetomo said on Friday that a big portion of the company’s growth had come from outside of Indonesia’s five biggest cities, also known as tier-one cities.“Almost 70 percent of our TPV comes from the outside of the tier-one cities due to our previous infrastructure penetration through our [offline] partners,” he added, referring to the total processing value (TPV). Topics : The survey found that around 30 percent of the respondents said they were new to online marketplaces, and 40 percent of those respondents said they would continue to use e-commerce after the pandemic.Furthermore, Bank Indonesia (BI) recorded a 26 percent increase of e-commerce transactions during the pandemic.Besides significant business-to-consumer merchant growth, Bukalapak also saw a 32 percent increase in merchants for its business-to-business and business-to-government procurement platform between January and August compared to December last year.The significant growth in activity on its procurement platform, dubbed Buka Pengadaan, has been supported by rising demand from companies for health equipment, such as masks, disinfectant and rapid test kits.“As of August, we recorded a 48 percent increase in demand for procurement from corporations through Buka Pengadaan. During the pandemic we’ve seen an increase for maintenance and service operations (MRO), health and pharmaceuticals and also electronics,” Buka Pengadaan’s director Hita Supranjaya said.As the number of merchants and transactions continues to grow, Teddy said, Bukalapak planned to increase its monetization and improve its revenue to reach profitability in the future.According to the company’s data, Bukalapak has increased its earnings before interest depreciation and amortization (EBITDA) by 60 percent between the fourth quarter of 2018 and the second quarter of 2020.“We all know that increasing growth through ‘burning cash’ isn’t sustainable. Therefore, over the last 18 months, we have adopted initiatives to increase our monetization to create a more robust financial situation,” Teddy said.center_img “This also become an advantage for us as our market rarely overlaps with other e-commerce platforms,” he said during an online press conference.According to the company’s data, Bukalapak has partnered with 5.4 million warung (food stalls) and individual agents through its Mitra Bukalapak program, with 4.5 million partners located on Java island. Revenue generated from Mitra Bukalapak’s offline partners makes up 30 percent of the platform’s total revenue.E-commerce platforms in Indonesia, including Bukalapak, have seen strong growth of transactions and user activity as the COVID-19 pandemic has pushed consumers away from brick-and-mortar stores and toward online marketplaces.According to a survey conducted by management consulting company Redseer in May, Indonesia’s e-commerce sector is projected to grow 50 percent to reach US$35 billion this year from $23 billion in 2019 due to the pandemic.last_img read more

Sports4all Rolls Out 4-Tier National Football Championship

first_imgAccording to the Managing Director of the company, E.U. Chukwu, the tournament will hold next year.He made this disclosure yesterday during a courtesy visit to the Minister of Sports and Youth Development, Mr Sunday Dare.The 4-TNFC has five different events (Shields) cutting across all age and field categories.They include the Teens League for 10-15 age limit, Foundation League Champion, 16-18; Pro-Champion League, 19-24; Market Games, 25-49 and Senior Games for the elderly aged 50 and above.The teams at the local government level, the teams will vie for the Chairman’s Cup.At the state level, the teams will play to win the Governor’s Cup, while lastly at the federal level, the President’s Cup will be in contention.Chukwu said the Nigeria Football Federation (NFF) Technical Committee and the Nigeria Football Coaches Association had endorsed the tournament in principle because it was grassroots oriented.He also stressed that all the literary works and the various shields for each events had been copyrighted at the Nigeria Copyrights Commission and trademarked respectively.The Permanent Secretary Ministry of Sports, Mr Olusade Olusola, who received the delegation of Sports 4 All Global Synergy, lauded its grassroots sport development initiative seeking to use sports to identify more talents for the country.Olusade described this as a significant effort that will impact sports growth at all levels.“One of the veritable means of employing youth is sports. It alleviates poverty and enriches our young ones. At the last National Sports Festival, over 100 millionaires were created per states that participated. For instance, Delta State government paid N1 million to each gold medal winner, while in Kano State, in addition to the cash gift of N500,000, a plot of land was also given to the athletes. The capacity of sports to empower our youths is immense,” Olusade said.Share this:FacebookRedditTwitterPrintPinterestEmailWhatsAppSkypeLinkedInTumblrPocketTelegram Olawale Ajimotokan in AbujaAn indigenous company, Sports4all Global Synergy, seeking to promote and develop all major sports in Nigeria, notably at the grassroots, has developed a 4-Tier National Football Championship (4-TNFC).The programme will run through four levels starting from the wards to the local government areas to the states, culminating at the national level.last_img read more

Sunday blog: Talking New Years Resolutions, NFL sellouts, playoffs, and routine

first_imgCommentary by Tracy McCue — Five Cueball thoughts for Sunday, Jan. 5, 2013. I’m releasing this week’s column a day early because of thought #3 – my NFL playoff predictions…. 4. Ugh…The other day I wrote an in-depth wrestling story and someone on the comment section said they would prefer to read in-depth articles about music, drama, academics etc.I’m not sure how else to explain this. But the reason sports receive more attention than drama, academics, etc. is because sports are news event and it interests a significant number of my readers. Athletics are always evolving. I’m not sure how going into a high school chemistry class and writing a story about what happened there would generate that much interest. To be fair, I don’t cover athletic practices, either.Sports are event driven. It has nothing to do with placing athletics over academics. If I didn’t cover sports, would I have more stories on academics? Probably not. It’s a stupid apple vs. orange comparison.Now there are plenty of academic news stories on this site if you choose to look for it. We hope to have a story on the latest status of the honors classes at WHS soon. I also hope to have a feature over the new band instructors. We are always willing to publish scholarship news. Just e-mail us your latest academic news here at [email protected] 1. New Year’s resolution…I love writing year-end wrap-up stories. But I’ve noticed the older I get, the more I forget what actually happened over the past year. So I peruse my own site gathering stories over the 12 month period that seem worthy of mentioning again.I find the exercise therapeutic, because you look at stories from a completely different perspective. At the time, these stories seem majorly important. But you distance yourself with time and they are usually not. They become more amusing or mundane – especially those silly kind of controversies that have a shelf life of three days before people forget all about them.So for this year, my New Years resolution is to let bygones be bygones. I’ll try not to get so hung up on the irritation of the moment, because it sure won’t be that important in the future.Like most New Years Resolutions this will probably fall by the wayside. But focusing on improving my mental health seems like a worthy goal. Close Forgot password? Please put in your email: Send me my password! Close message Login This blog post All blog posts Subscribe to this blog post’s comments through… RSS Feed Subscribe via email Subscribe Subscribe to this blog’s comments through… RSS Feed Subscribe via email Subscribe Follow the discussion Comment (1) Logging you in… Close Login to IntenseDebate Or create an account Username or Email: Password: Forgot login? Cancel Login Close Username or Email: Password: Lost your password? Cancel Login Dashboard | Edit profile | Logout Logged in as Admin Options Disable comments for this page Save Settings Sort by: Date Rating Last Activity Loading comments… You are about to flag this comment as being inappropriate. Please explain why you are flagging this comment in the text box below and submit your report. The blog admin will be notified. Thank you for your input. +12 Vote up Vote down Dee Shively · 344 weeks ago Tracy, I just read your Sunday Blog, and can certainly relate to this sentence: So for this year, my New Years resolution is to let bygones be bygones. I’ll try not to get so hung up on the irritation of the moment, because it sure won’t be that important in the future. I am going to share a story with you. I heard this either on the radio or on television. The director of the Wichita Civic Theater was being interviewed a couple of days before the opening night of the play. The interviewer mentioned that he had heard that the leading lady had broken her leg and it was debatable whether she would be allowed to take to the stage. Also, that the set was yet to be completed. The interviewer then asked whether those issues were worrisome to the director. The director’s response was that the leading lady might be on stage, but using crutches. Or if the doctor would not release her to that, then he, the director, would be on the stage in drag holding a script in his hand. He went on to state that there was not a budget for understudies for the actors. Concerning the set, he said it would either be finished or they would put on the play with a partially finished set. Then he finished with, “But no one is dying on the beaches.” The interviewer asked about that rather out-of-context statement and the director explained. He said that he had been a Marine in Viet Nam and had seen his buddies die on beaches. He decided then, that all further life’s irritations and problems would be weighed against those moments. If no one’s life was going to be changed, he would not let the situation upset him much. Well, after hearing that story over twenty years ago, I have trained myself to not let the mundane irritations bother me much. I might notice them, but I do not dwell on them. I am not the center of the universe and the world does not operate on my schedule, by my mores, or necessarily to my benefit. But, it’s okay. Once in a while there are life changing things happening, and then it is okay for me to take serious action. Hope this might help you keep your New Year’s resolution. Report Reply 0 replies · active 344 weeks ago Post a new comment Enter text right here! Comment as a Guest, or login: Login to IntenseDebate Login to Login to Twitter Go back Tweet this comment Connected as (Logout) Email (optional) Not displayed publicly. Name Email Website (optional) Displayed next to your comments. Not displayed publicly. If you have a website, link to it here. Posting anonymously. Tweet this comment Submit Comment Subscribe to None Replies All new comments Comments by IntenseDebate Enter text right here! Reply as a Guest, or login: Login to IntenseDebate Login to Login to Twitter Go back Tweet this comment Connected as (Logout) Email (optional) Not displayed publicly. Name Email Website (optional) Displayed next to your comments. Not displayed publicly. If you have a website, link to it here. Posting anonymously. Tweet this comment Cancel Submit Comment Subscribe to None Replies All new comments 3. My predictions…Ok, since I did so well with the college bowl predictions (ha, ha), let’s see if I can spread my ineptitude to the pros.I’m going to be simple with these predictions and predict all home teams will win through the playoffs. Mind you I’m writing this on Saturday morning so by the time you read this I may be already completely wrong.There will not be one playoff road warrior in 2014.It will start this week with the Colts, Eagles, Bengals, and Packers being victorious – only to see them lose the next week to the Broncos, Patriots, Seahawks and Panthers. Seahawks and Broncos will then battle for the conference championships and come out winners.It will come down to the Super Bowl in New York. The weather will be unseasonably warm and Manning will come in and lead Denver with a last-minute touchdown drive that ends with him hitting Wes Welker on a 10-yard slant in the end zone for a 35-33 victory. Manning goes home with a Super Bowl ring and promptly signs up for another five years with the Broncos. General manager John Elway with his buck front teeth will smile widely.Hey it’s my predictions, not yours. 2. Trouble selling-out…NFL playoff football is upon us, and I love it. This year’s playoff is especially intriguing in that both of my favorite teams, the Denver Broncos and Kansas City Chiefs are in the playoffs. I also love the fact most of the playoffs games are being played in cold weather – unless it involves Peyton Manning, who seems to play like he wants to hurry up and get back to the locker room to get some hot chocolate when it gets under 30 degrees.I read an article on the other day that said the NFL is having problems selling out the playoff games, including Green Bay, where the season ticket waiting list is so long that Milwaukee could be blown off the face of the earth with a nuclear explosion and you still wouldn’t be up for the next available ticket.There’s a simple explanation for this. It’s cold! I like watching football players fight for their NFL lives in Arctic conditions as long as I’m watching it on my big screen television in the confines of my home wrapped in a blanket with the fire going and my utility heating bill going through the roof because I want nothing to do with the outdoors.Let’s see, the NFL is asking people in Green Bay, Philadelphia and Cincinnati to shell out $100-plus for tickets to watch a game in -20 degree-like temperatures. Some of these fans will have to drive several hours to get to the stadium. Once they get there, they will have to find a place to park costing them an extra $50… Then there is that long walk to the stadium in -20 degree weather and trying to find their seats. Then fans will pay $10 for a hot dog and another $10 for each overpriced beer consumed.There’s potential of having to sit next to a lout who is either so drunk he doesn’t know how cold it is, or he’s cheering for the other team.What makes matters worse, what if the home team loses? Then the poor saps have to leave depressed, find their cars again, fight other ticked off drivers in excruciating traffic and get home after midnight — only to get up early the next day to go to work and endure bosses and co-workers. Chances are the poor saps have spent over $500 each for the experience.I think staying home and watching the game on TV is not a bad alternative. Even if we have to listen to Phil Simms. 5. Shout out of the week…This week’s shout out goes to Father time who is bringing us back to the grind of everyday life. I love Christmas break, but I’m also glad it’s over. There is something comforting to normal working hours, normal school activities, and normal routine.last_img read more

How These Three Entrepreneurs Made a Million Dollars on a $35 Weebly Site

first_imgThe Dos and Don’ts of Brand Awareness Videos Simple Branding Is Key for Complex Tech, Says R… Related Posts Brad is the editor overseeing contributed content at He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at Improving Customer Loyalty with 3 Easy Steps Brad AndersonEditor In Chief at ReadWrite So you want to be a millionaire? Well, turns out it’s not as hard as it used to be. Entrepreneurs with niche products like spherical ice cube molds and edible vegan cookie dough are raking in the other kind of dough with thousands of orders rolling in to an online store they built themselves (one of them created in an hour). But having a shoppable site is only part of the equation to success in the wild west of e-commerce.Just because you build it, doesn’t mean they will come (unless of course you’re a Kardashian.) For the rest of the hustling, everyday entrepreneurs sitting on a great idea, you have to build it-  promote it- and then they might just land on your online store and shop. The secret recipe to digital success is often in the elusive and mysterious role of marketing.Here are 5 clever marketing tactics used by digital entrepreneurs on the DIY e-commerce platform Weebly that helped them cross the million dollar threshold last year.Bulk Sales Bring in Bespoke Sales Cesar Chu in L.A. wanted to create an easy way to make an ice cube that would chill his whiskey without watering it down. So he invented The Whiskey Ball ice mold, and while he imagined selling it to the most interesting man in the world who reads leather bound books in a dusty study, it was actually corporate event planners seeking customizable items that got his new business off the ground.“Event planners loved this as a “tchotchke” because it was low cost and so much more exciting than giving away boring pens at trade shows.  That was my ah-ha moment,” said Chu. As the revenue stream poured in from corporate clients, he put the Whiskey Ball brand and his website url on every mold to turn those corporate groups into new unique visitors to his online store. “Who can only have one Whiskey Ball in their home?The products were in our branded boxes and each ice tray had our branding on the bottom so it was an easy way to refer customers to our website.” Those new visitors had the option to join his email newsletter which gave Chu a new audience of interested consumers one click away from a store coupon, holiday sale or new product feature.Seek Feedback and InnovateChu has sold more than 5 million Whiskey Ball molds since he launched the first version of his website on Weebly.  Despite the overwhelming success, he constantly asked customers for feedback, seeking to improve the product, figure out what was working and what wasn’t, and innovate on the next great idea.This led to the release of a new Svere tray that he says he never would have realized customers wanted unless he went through the grunt work of asking them about any frustrations with the current set. The Svere is now driving a new revenue stream for Chu who is already asking his customers for the ice-cold feedback yet again.#Notsponsored by Instagram InfluencersJeff and Nakelle Denton knew their vegan edible cookie dough wouldn’t be appealing to everyone, but for those that have dietary restrictions, dairy allergies, or a sweet tooth without wanting to pack on the calories, their product would be a godsend. They decided to zero in on Instagram and the micro-influencers who they felt would love a healthy alternative to mainstream cookie dough options. They decided to eat the costs of sending free product to these fitness and health junkies on Instagram and have them try it for themselves.If they liked it, maybe they would share it with their followers. It was a gamble they were willing to make. “After we found people who loved our vegan cookie dough as much as we did, we created a coupon code on our Weebly site that they could share with their followers. This generated a lot of traffic, and gives the influencer the ability to make commission on sales generated from their post.Creating win-win scenarios for everyone involved is key for successful growth,” said Denton.Automate Abandoned Cart- On All Channels The abandoned cart statistics are pretty staggering. Shoppers online love to put something in their digital cart and then walk away. But this is an opportunity for online entrepreneurs to put their email marketing on autopilot and land the sale without having to lift a finger. Denton has an abandoned cart emails automatically sent two hours after the shopper left, the optimal time window for a customer to come back and click ‘purchase.’  “We are able to invite them back to our website and potentially offer a discount to give the products a try, or remind them they have fresh products waiting to be made at the click of a button,” said Denton.He also uses Weebly’s integrated Facebook Ad retargeting tool on Weebly to show shoppers the product they left behind when they visit their Facebook feed. These not-so-subtle reminders have helped Denton’s digital business rake in an extra $10,000 in sales.Turn Your Happy Customers Into Brand Ambassadors New York City yoga instructor Raquel Vamos wanted a deeper stretch in her yoga practice so she invented the Dharma Yoga Wheel with her yoga partner, Dov Patel. They’ve sold more than 3 million dollars on the site she initially built her online store in about an hour back in 2015. Now, with fans like Britney Spears,  professional athletes and millions of flexible customers rolling out their backs, she’s using her biggest supporters as ambassadors to drive business from hyper local yoga communities back to her website.And if you’re reading this and think you’re still far away from selling, Weebly’s Product Director, Katie Swett Miller, says that is actually the optimal time to start marketing. “If you create a basic landing page with a great photo, some ‘coming soon’ text, and a lead capture form for all visitors to sign-up for updates, you will have an interested customer base ready to purchase on the day you launch your product.” Imagine that- customers waiting to purchase your product! Tags:#websites#weebly 8 Key Components to Building a Successful Busin…last_img read more

Right Now

first_imgRight now you could be nurturing your dream client. You could be reaching out to communicate something of value that they could use to immediately think differently or produce better results in their business.Right now you could be prospecting. You could be on the telephone now calling your dream clients to follow up on all the nurturing you’ve done over the last six months. Right now you could be asking for an appointment.Right now you could be face-to-face with one of your existing clients. You could be deepening your relationship, proving that you’re accountable for results, and exploring new opportunities. Right now you could be building something.Right now you could be working on developing yourself personally and professionally. You could be listening to an audio program, reading a book, reading a journal, or writing down everything you’ve learned this year. Right now you could be sharpening your saw.Right now you could be sending a thank you card. Right now you could be showing your gratitude for the dream client that give you your big opportunity to share. Or you could be sending a thank you note to the people on your team who have delivered on all the promises that you made, no matter how difficult they were to keep.Right now you could be planning for your next sales call. You could be identifying all the things you already know, all the things you need to know, what your client expects from you in the way of value creation, and the commitment that you are going to need to gain once you’ve earned it. Right now you could be doing the work that insures your success tomorrow.Right now you could be wasting time. You could be scanning the Internet for novelties and distractions. You could be doing the pretend work that makes you look busy without producing any real results. Right now you could be avoiding making the call that you most need to make. Right now you could be spending time that you will later wish you had invested wisely.What are you doing right now?QuestionsNow that you’ve read this, what are you going to do right now?What is the one action that you most need to take now?What is the one activity you’re avoiding? How will you feel after you complete that task?What is it that you fear? Essential Reading! Get my 2nd book: The Lost Art of Closing “In The Lost Art of Closing, Anthony proves that the final commitment can actually be one of the easiest parts of the sales process—if you’ve set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.” Buy Nowlast_img read more

Why Your Sales Blitz Is a Bad Strategy

first_imgThere are many good reasons to have a sales blitz. If you want to accelerate the creation of new opportunities, an intense focus on increased activity can ramp up  the number of conversations, meetings, and, ultimately, new opportunities. If you have an initiative that is time sensitive, applying more resources, more time, and more energy to communicating that opportunity with your clients and prospects provides another good reason to have a sales blitz. If you want to shake things up, generate some excitement, and offer something for a sales group to do together, a blitz might be just the thing. However, if the only reason you are considering a sales blitz is that you are behind on your results, a sales blitz is a poor strategy.The Right Time to ProspectOne of the questions people ask most often is: “When is the best time to prospect?” The person asking wants an answer that includes a day of the week, the time of day, or both. The right answer is six months ago was the best time to prospect if you need new opportunities, and the second-best time is always right now. If you didn’t prospect six months ago, you are not going to catch up in a day.A sales blitz is either a proactive initiative or a reactive response to a lack of prospecting discipline.Accountability: If there has been no accountability for creating new opportunities, a sales blitz may provide a short-term increase in the number of opportunities in your pipeline, but it does nothing to solve the longer-term problem of consistent opportunity creation. Instead of a day-long campaign, you need to create a culture of accountability.Structures and Cadence: If the reason you are not creating enough opportunities is that there are no processes and structures in place to support the sales team in acquiring those new opportunities, short-term relief does nothing to address the root cause of the symptoms. If prospecting means calling this prospect and that dream client sporadically and without an intentional pursuit plan, making a full day of calls will not improve your results.Training and Development: There are a few variables to success in making calls and booking meetings. One is the ability to trade enough value to command an appointment. Another is your conviction, how deeply you believe you deserve your prospect’s time. There is also how well you communicate these things. Even though it is out of fashion to role play and prepare, there isn’t a better or faster way to develop—as long as you immediately put it to use and pick up the phone.It is a mistake to use a short term approach to a systemic problem. The method doesn’t match the significance of the problem or the impact on your results. Solving systemic issues requires a long-term approach.The Prospecting DisciplineThere is an enormous difference between eight hours of prospecting in a single day every three months or so and 90 minutes of focused prospecting daily. Because salespeople only do two things, create opportunities, and capture opportunities, it is not unreasonable to expect that prospecting must be a daily discipline. (Yes, I’m aware salespeople are asked to do all kinds of things that are not opportunity creation or opportunity capture, but if you want to improve your results immediately, limiting non-sales related work is as good a place to start as any.)There is no way to cram prospecting. Spending an eight hour day making calls is not the same as making an hour of calls every day. It is a mistake to believe that you can do all the prospecting you need in a day. You are free to think that a sales blitz is enough to make up for bad habits, but you are not free from the consequences of a decision to try to make up for the lost time.One of the reasons you can’t cram prospecting is that one of the factors that dominate prospecting results is the ability to reach people to ask for a meeting. When you limit that request to a single day, you give up the opportunity to make multiple touches in close succession that you reach someone to ask them for a meeting. It is difficult to be persistent when you go long periods without reaching out to your prospective clients, and because you go away for a long time, you reinforce your client’s decision to ignore you until you go away.Have Your BlitzIf you are going to have a sales blitz, you might as achieve a better, longer-lasting impact by framing it as the day when you will reclaim your prospecting discipline. The hundred or so calls you require during your initiative is to kickstart daily hour-long or ninety-minute blocks, as well as the accountability that ensures change, the structures and cadence you install, and the training, development, and coaching to improve results. Essential Reading! Get my 3rd book: Eat Their Lunch “The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition.” Buy Nowlast_img read more

Members of Society for Human Resource Management Pay a Visit to the

first_imgFacebook Twitter Google+LinkedInPinterestWhatsApp#Bahamas, October 26, 2017 – Nassau – Members of The Bahamas Society for Human Resource Management called upon Her Excellency Dame Marguerite Pindling, Governor General, at Government House on Wednesday, October 25, 2017.Pictured at the courtesy call, from left: Lauren Adderley, Tanya Rahming, Chrislyn Benjamin, H.E. Dame Marguerite Pindling, Nekessa Beneby, Edris Davis and Akua Anyane.(BIS Photo/Letisha Henderson) Related Items: Facebook Twitter Google+LinkedInPinterestWhatsApplast_img read more